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Privacy Policy

Last updated: October 1, 2026

This Privacy Policy explains how BevBay, operated by MCWD Labs ("BevBay," "we," "us," or "our"), collects, uses, and shares information when you use the BevBay website at bevbay.com or use BevBay inside an AI assistant such as ChatGPT (together, the "Service"). By using the Service, you agree to this Policy. It should be read together with our Terms of Service.

1. A Quick Summary

  • BevBay is a free price-comparison service. You don't need an account, and we ask for as little information as possible.
  • We do not sell your personal information, we do not show ads, and we do not build profiles of individual users.
  • On the website, we use cookies and analytics to understand how the site is used, and we keep the messages you send us so we can reply.
  • In AI assistants, we receive only what the assistant sends to answer your request — such as a product search and an approximate location — never your name, email, or chat history.

2. Information We Collect on the Website

Information you give us. If you use our contact form, we collect whatever you choose to enter — such as your name, email address, and message. All of those fields are optional.

Information collected automatically. Like most websites, when you visit BevBay our servers and analytics tools automatically record technical information, including your IP address, browser type and settings, device and operating system, the pages you view, the site you came from, and the date and time of your visit.

Preferences. We store small cookies to remember your choices — for example, the country and state you select for the location filter — so the site works the way you left it.

3. Using BevBay in ChatGPT and Other AI Assistants

BevBay offers a plugin (also called an app or connector) that lets AI assistants such as ChatGPT search BevBay's price listings on your behalf. When you use it, the assistant — not you directly — sends requests to BevBay's servers.

What we receive. For each request, we receive:

  • The request itself — for example, the product you're looking for, a price range, a category such as wine or beer, or the name of a store whose stock you want to check;
  • An approximate location supplied by the assistant (such as city, state, and country), used to show retailers near you first. We never ask for your street address or precise GPS location;
  • Your language/locale setting; and
  • Anonymous identifiers that the AI platform assigns (for example, a randomized user or conversation ID). These do not tell us who you are.

What we do not receive. We do not receive your name, email address, account details, payment information, or the contents of your conversation beyond the specific request the assistant sends to BevBay.

How we use it. We use this information only to answer your request, to prevent abuse (for example, rate limiting), and to produce aggregate statistics — such as how many searches the plugin handles, which products people look for, and which searches returned no results — so we can improve our catalog.

How we store it. Anonymous identifiers are stored only in a one-way hashed (scrambled) form. The text of searches is stored only as aggregate counts and is not linked to any identifier. Request logs are deleted after 90 days; aggregate statistics that contain no personal information may be kept longer.

The AI platform's own practices. Your use of ChatGPT or another assistant is governed by that provider's own terms and privacy policy (for ChatGPT, OpenAI's). We do not control what the assistant stores. You can disconnect BevBay at any time in your assistant's settings.

4. Links to Retailers and Click Counting

When you click a link to a retailer from BevBay results — on the website or in an AI assistant — the link may pass briefly through bevbay.com so we can count the click (which listing was clicked, when, and whether it came from the website or an assistant). We may add standard tracking parameters (such as utm_source=bevbay) to the retailer's address so the retailer knows the visit came from BevBay. We do not send retailers your name, contact details, or any identifier linked to you.

5. Cookies and Analytics

The BevBay website uses cookies (small text files stored by your browser) for two purposes:

  • Preference cookies (such as bb_country and bb_state) remember your location-filter settings. These stay only in your browser.
  • Analytics cookies from Google Analytics help us understand aggregate usage — how many people visit, what is searched, and how the site performs — so we can improve it. Google Analytics sets its own cookies and processes this data on our behalf; see Google's Privacy Policy for details, and you can install the Google Analytics Opt-out Browser Add-on to opt out.

You can block or delete cookies in your browser settings. Preference cookies aren't required to browse, but turning them off means the site won't remember your location choice. The AI-assistant plugin does not use cookies.

When a search on the website finds nothing, we count that search's text by day so we can fill gaps in the catalog. Only the search text and a daily count are kept — no IP address, cookie, or other identifier is stored with it.

6. How We Use Information

We use the information we collect to:

  • answer your searches and show you relevant retailers and prices;
  • respond to messages you send us;
  • operate, maintain, analyze, and improve the Service and its catalog;
  • keep the Service secure and prevent abuse; and
  • comply with our legal obligations.

We do not use your information for advertising, and we do not use it to make decisions about you.

7. How We Share Information

We do not sell or "share" (for cross-context behavioral advertising) your personal information. We share information only in these limited ways:

  • Service providers who help us run the Service (for example, our hosting provider and Google Analytics), and only for that purpose.
  • Aggregate statistics that do not identify anyone — for example, telling a retailer how many visits BevBay sent to its website.
  • Legal reasons — if required by law, or to protect the rights, safety, or property of BevBay or others.

When you click through to a retailer, that is your choice, and any information you give the retailer is governed by their privacy policy, not ours.

8. Third-Party Sites and Services

BevBay links to independent retailer websites and can be used through third-party AI assistants. Once you leave BevBay, or within the assistant itself, you are subject to that party's own privacy practices. We are not responsible for how third-party sites or services collect or use your information.

9. Data Retention

  • Contact-form messages: kept as long as needed to respond to you and for our records, then deleted.
  • Server and plugin request logs: deleted after up to 90 days.
  • Click counts and aggregate statistics: may be kept indefinitely, because they contain no personal information.
  • Google Analytics data: retained according to Google's settings for our account.

10. Security

We take reasonable measures to protect the information we hold, including encrypting connections (HTTPS) and hashing anonymous identifiers. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.

11. Your Choices and Rights

  • Cookies: manage or delete cookies through your browser, and opt out of Google Analytics as described above.
  • AI assistants: disconnect or remove BevBay in your assistant's settings at any time; we will receive no further requests from you.
  • Contact information: to ask us to correct or delete a message you sent through our contact form, email team@bevbay.com.
  • State privacy rights: depending on where you live, you may have rights to access, correct, or delete personal information we hold about you, or to opt out of its "sale" or "sharing." Because we do not sell or share personal information and collect very little, these requests are simple — just email us and we'll help. We will not discriminate against you for exercising these rights.

12. Minors

BevBay concerns alcoholic beverages and is intended for adults of legal drinking age (21 or older in the United States). It is not directed to minors, and we do not knowingly collect personal information from anyone under 21. If you believe a minor has provided us information, contact us and we will delete it.

13. Do Not Track

Some browsers offer a "Do Not Track" signal. There is no common industry standard for responding to it, and BevBay does not currently respond to Do Not Track signals.

14. Where We Operate

BevBay is operated in the United States and is intended for users in the United States. If you access the Service from elsewhere, your information will be processed in the United States.

15. Changes to This Policy

We may update this Policy from time to time. The "Last updated" date above reflects the latest version, and your continued use of the Service after a change means you accept the updated Policy.

16. Contact Us

Questions about this Policy or your information? Email team@bevbay.com or use our contact form.

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